Journal
Notes from an integrated agency.
Opinions, field reports and the occasional argument — on AI in advertising, building brands, finding the right people and the business of getting emotional.
April 14, 2026In AI
"AI can support creativity, but it cannot replace a strong idea."
The future of advertising with OpenAI: opportunities and challenges ahead
January 13, 2026In Investment
"Crowdfunding can give you a crowd. A good angel can give you a partner."
Standing out from the crowd
July 13, 2025In Job
"You may not have the biggest hook in the water, but with the right bait, the right energy and the right story, you can still reel in the big fish."